Branding for signage supply company
Segno Rebrand
February 14, 2024
Olson Landscapes
Olson Landscapes Branding
February 9, 2024


Easy Blinds is one of New Zealand's leading window covering manufacturers and retailers. They offer a full service including home visit, consultation, measure, manufacture, delivery and installation. They also offer a self-measure/self-install service. Their product offering includes all types of interior blinds, curtains and shutters plus outdoor blinds and shutters. With an extensive range of products and great service, all that was missing was branding that reflected their offering and market positioning.

Easy Blinds was looking to continue growing the business and wanted to have a more modern and professional brand. This is where RedSpark came in to elevate the brand and marketing materials in line with their values and vision.

We started with a clean slate, taking them through our discovery process to get a clear picture of their personality, values and service offering. From this point we were able to start the creative process and design a new modern, vibrant logo, that represented their easy to work with nature and the mark of a credible, professional organisation.

With the new logo approved, we started looking at what areas of their marketing materials were next in line for a redesign. These included their business cards, website, vehicle graphics, printed collateral, apparel and email marketing.

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