Brand development | Logo design | Graphic design | Print
All over New Zealand, StarJam inspires young people with disabilities (Jammers) to express themselves through music, dance, singing and performance. Their workshops, gigs and discos are fun and exciting spaces for Jammers to grow in confidence, discover musical and performance talents and make lifelong friends.
We started working with StarJam to develop their marketing campaigns in 2015. When they approached us in late 2018, the charity had evolved into a larger, more dynamic organisation from the humble beginnings of their early days. The visual brand no longer reflected what they now stood for – fun, vibrant, energetic, inclusive, positive and passionate. They wanted a new identity to project these values with an inspirational visual brand.
The core of their new brand is their vibrant new logo that embodies these values. We have also helped with the design of several other touchpoints including business cards, banners and coffee cups.