BRANDING FOR EXCLUSIVE LUXURY WANAKA VILLA
Client
Piwakawaka Point Estate Branding
Industry
Luxury Accommodation
Project
Branding & Marketing materials
Expertise
Branding | Logo Design | Graphic Design | Print | Vehicle Signage Design | Environmental Signage Design
Piwakawaka Point Estate is one of New Zealand’s most exclusive and spectacular luxury villas. An architectural masterpiece set against the breathtaking backdrop of Lake Wānaka. Just 25 minutes from the township, it offers an extraordinary retreat for families, friends, and corporate groups to unwind, reconnect, and experience the best of Central Otago.
When the owners sought to elevate their presence and connect more effectively with high net worth individuals, they turned to us to develop a refined, distinctive brand identity that would capture the estate’s essence.
The journey began with the logo, inspired by the striking sculpture on the property depicting a Pīwakawaka (fantail). Its form and colours draw directly from the surrounding landscape and the shimmering tones of Lake Wānaka, creating a mark that feels both elegant and deeply rooted in place.
Building on this foundation, we extended the visual identity across a suite of branded materials. From the statement entrance signage to bespoke stationery, vehicle branding, and marketing collateral, achieving a cohesive, luxurious aesthetic that reflects the estate’s exceptional character.




